Digital Marketing Services

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If your business is not on social media, you are missing out on potentially thousands of people seeing your brand and engaging with you. Social media is not just for brand awareness but it is a proven way of forming relationships with your customers and stakeholders, strengthening their loyalty and increasing sales. Social media can also help you generate engagement around your brand by creating a digital community and serve as a customer support channel for your customers.  In fact, businesses that do take advantage of social media have seen their ROI (return on investment) increase substantially.

It can be overwhelming to be on top of all the fast-paced social media channels and the always-on world of digital marketing. Allow our experts to step in and take the pressure off you and help you propel your business forward in the digital world. If you are a new start up or entering a new market and need to growth hack your way to new followers to reach your target audience, we can help you formulate the right growth hacking social media strategy to achieve your business goals.

What we can do to help you..

Let’s help you strategize, set up and manage your social media channels to achieve your business goals, reach your target audience, deliver the right type of content to attract your target audience best and manage the timing and frequency of socialising great content and maximising your reach on social media. We can also help you analyse how your social media marketing is performing. We help businesses start, engage, grow and have meaningful conversations with digital communities.

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Just because you have a web page does not mean your audience can find you. Search Engine Optimisation is the umbrella term for all the methods you can use to ensure the visibility of your website and it’s content on search engine results pages (SERPs). The methods used can vary from technical practices behind the scenes on your website for ‘on-page SEO’ to the promotional ’off-page’ approaches used to raise your site’s visibility through link-building and social media marketing.

The goal of search engines is to provide the best results they possibly can to users who search on their platforms. This is the best way to ensure customer satisfaction and keep their users coming back. Done right, SEO is the magic you have to work on your digital content in order to make search engines very likely to include your post as one of the top results whenever someone searches for that keyword.

What we can do to help you..

We can help you create top quality content that takes into account design for content discoverability, build digital trust and credibility for increased engagement, traffic and conversions. What this means on a practical level is that search engines will reward sites that offer great experiences to users as the best way to ensure customer satisfaction and keep users coming back on both web and mobile devices.

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How do you train your staff and maintain high performing teams without disrupting your business? No more inconvenient conference-room seminars or group hiring processes that disrupt your business for days. Online learning provides employees with the freedom to learn when and where it is most convenient to them. Online asynchronous digital learning is on the rise. Learners can learn the same material at different times and locations.

Employee training and workplace learning is an essential investment to not only empower your staff to exceed in their positions but to drive your business forward with a confident and fully equipped team.  Most businesses are embracing digital learning to train their employees. For example, onboarding of new employees or compliance training used to consist of long lectures, countless manuals, and lengthy training booklets. Today, organizations can create such training programs that offer all the benefits (convenience, cost, efficiency, customisation) without the traditional drawbacks.

What we can do to help you..

Without lifelong learning, it is impossible to stay on top of the challenges of the digital era. We can help you create a digital workplace learning program including digital content and digital learning platforms that are essential to effectively educate and engage your staff regularly without business disruption. When you invest in digital learning, you ensure a qualified, professionally trained, high-performing team.